Sales & Marketing
The SUNdhm Management Sales & Marketing Team has proven expertise, experience and market understanding to maximize revenues from all sources and distribution channels. The Sales & Marketing Team play a key role in the overall market strategies of properties, creation of action steps, measuring systems, and bring an entrepreneurial approach to client management.
The Corporate SUNdhm Sales & Marketing team comprises all key components of an effective, customer driven approach, designed to maximize market share from all demand generators. Each property undergoes a custom designed sales, marketing, and strategy review tailored to the market conditions in which it operates.
The Sales & Marketing Team focus on all areas that will maximize revenues and overall return on investment.
- Rooms and Catering market mix
- E-Commerce Production and Electronic Marketing Programs
- Specialized Account Management
- Franchise Related Activities
- Group Room Inventory Controls
- Sales & Marketing Action Steps
- Revenue Maximization Reviews
- Catering, Marketing and Sales Activities
- Wedding Marketing and Sales Activities
SUNdhm National Sales
The SUNdhm National Sales Team directs a sales effort targeted toward identified portfolio key accounts in both the group and transient market segments. Activities include trade shows, sales blitzes, client presentations, and familiarization trips, among others.
SUNdhm Marketing
This division coordinates all marketing, graphic design, brochure and collateral development and market communication tools for all the hotels in the portfolio. Assistance is also provided for website design, Search Engine Optimization (SEO), and electronic marketing initiatives.
The award-winning Corporate SUNdhm Sales & Marketing Team is focused on creating long term client relationships, professional sales and marketing initiatives, and significant revenue enhancements from all distribution channels at the property.